Consumer Choice
Shop the Consumer Choice collection at Royal Furniture (Fresno,CA) in Fresno, CA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Fresno to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Fresno, CA area. Financing options available.
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Original price $1,460.11Original price $1,460.11 - Original price $1,460.11Original price $1,460.11Current price $1,123.16$1,123.16 - $1,123.16Current price $1,123.16
14 Inch California King Chime Elite 2.0 Mattress
Ashley FurnitureStretch out and let the cares of the day fade away. This ultra-plush California king mattress is crafted for modern comfort and convenience, with ...
View full detailsOriginal price $1,460.11Original price $1,460.11 - Original price $1,460.11Original price $1,460.11Current price $1,123.16$1,123.16 - $1,123.16Current price $1,123.16Save 23% -
Original price $898.07 - Original price $1,378.40Original price $898.07 - Original price $1,378.40Original price $898.07$690.82 - $1,060.31$690.82 - $1,060.31Current price $690.82
Alisdair Bedroom Set
Ashley FurnitureThis 4-piece bedroom set is the epitome of traditional decor. Its Louis Philippe-style moulding dates back to the mid-19th century, when furnishin...
View full detailsOriginal price $898.07 - Original price $1,378.40Original price $898.07 - Original price $1,378.40Original price $898.07$690.82 - $1,060.31$690.82 - $1,060.31Current price $690.82Save up to 23% -
Original price $1,584.18 - Original price $2,235.40Original price $1,584.18 - Original price $2,235.40Original price $1,584.18$1,218.60 - $1,719.54$1,218.60 - $1,719.54Current price $1,218.60
Allmaxx Living Room Set
Ashley FurnitureWhy sacrifice comfort for style (or style for comfort) when you can have the best of both in this sofa and loveseat in pewter gray. Elements inclu...
View full detailsOriginal price $1,584.18 - Original price $2,235.40Original price $1,584.18 - Original price $2,235.40Original price $1,584.18$1,218.60 - $1,719.54$1,218.60 - $1,719.54Current price $1,218.60Save up to 23% -
Original price $1,939.28 - Original price $2,563.94Original price $1,939.28 - Original price $2,563.94Original price $1,939.28$1,491.75 - $1,972.26$1,491.75 - $1,972.26Current price $1,491.75
Alphons Living Room Set
Ashley FurnitureSincere in its styling, this reclining sofa and loveseat package invites a relaxed sensibility into your space. Its beige upholstery has a univers...
View full detailsOriginal price $1,939.28 - Original price $2,563.94Original price $1,939.28 - Original price $2,563.94Original price $1,939.28$1,491.75 - $1,972.26$1,491.75 - $1,972.26Current price $1,491.75Save up to 23% -
Original price $842.28 - Original price $2,207.67Original price $842.28 - Original price $2,207.67Original price $842.28$647.91 - $1,698.21$647.91 - $1,698.21Current price $647.91
Altari Living Room Set
Ashley FurnitureIf style is the question, then this sofa and loveseat set is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary pro...
View full detailsOriginal price $842.28 - Original price $2,207.67Original price $842.28 - Original price $2,207.67Original price $842.28$647.91 - $1,698.21$647.91 - $1,698.21Current price $647.91Save up to 23% -
Original price $1,291.33 - Original price $2,492.80Original price $1,291.33 - Original price $2,492.80Original price $1,291.33$993.33 - $1,917.54$993.33 - $1,917.54Current price $993.33
Altyra Bedroom Set
Ashley FurnitureThe epitome of fashion-forward design, this bedroom package is a beautiful blend of comfort and luxury. The bed and dresser feature shiny chrome-t...
View full detailsOriginal price $1,291.33 - Original price $2,492.80Original price $1,291.33 - Original price $2,492.80Original price $1,291.33$993.33 - $1,917.54$993.33 - $1,917.54Current price $993.33Save up to 23% -
Original price $574.24 - Original price $1,357.99Original price $574.24 - Original price $1,357.99Original price $574.24$441.72 - $1,044.61$441.72 - $1,044.61Current price $441.72
Altyra Bed
Ashley FurnitureThe epitome of fashion-forward design, this queen upholstered panel bed is a beautiful blend of comfort and luxury. Shiny chrome-tone accents, a p...
View full detailsOriginal price $574.24 - Original price $1,357.99Original price $574.24 - Original price $1,357.99Original price $574.24$441.72 - $1,044.61$441.72 - $1,044.61Current price $441.72Save up to 23% -
Original price $895.28 - Original price $3,768.34Original price $895.28 - Original price $3,768.34Original price $895.28$688.68 - $2,898.72$688.68 - $2,898.72Current price $688.68
Bales Modular Seating
Ashley FurnitureBe bold with a modern take on seating. This accent chair set has an armless design and carries a checkered taupe upholstery neutral enough to fit ...
View full detailsOriginal price $895.28 - Original price $3,768.34Original price $895.28 - Original price $3,768.34Original price $895.28$688.68 - $2,898.72$688.68 - $2,898.72Current price $688.68Save up to 23% -
Original price $975.64 - Original price $1,766.21Original price $975.64 - Original price $1,766.21Original price $975.64$750.49 - $1,358.62$750.49 - $1,358.62Current price $750.49
Baystorm Bedroom Set
Ashley FurnitureRest and reflect in the beachy style of this bedroom package. Its driftwood and surfer-inspired smoky finish gives this set a rustic look that's p...
View full detailsOriginal price $975.64 - Original price $1,766.21Original price $975.64 - Original price $1,766.21Original price $975.64$750.49 - $1,358.62$750.49 - $1,358.62Current price $750.49Save up to 23% -
Original price $1,115.30 - Original price $1,741.71Original price $1,115.30 - Original price $1,741.71Original price $1,115.30$857.92 - $1,339.78$857.92 - $1,339.78Current price $857.92
Bellaby 4-Piece Entertainment Center with Electric Fireplace
Ashley FurnitureExpress your modern farmhouse style with this entertainment center with fireplace. Its wispy white finish over replicated oak grain is a delightfu...
View full detailsOriginal price $1,115.30 - Original price $1,741.71Original price $1,115.30 - Original price $1,741.71Original price $1,115.30$857.92 - $1,339.78$857.92 - $1,339.78Current price $857.92Save up to 23% -
Original price $1,711.78Original price $1,711.78 - Original price $1,711.78Original price $1,711.78Current price $1,316.75$1,316.75 - $1,316.75Current price $1,316.75
Bellaby 4-Piece Entertainment Center with Fireplace
Ashley FurnitureExpress your farmhouse style with this entertainment center with fireplace insert. Its wispy white finish over replicated oak wood grain is a deli...
View full detailsOriginal price $1,711.78Original price $1,711.78 - Original price $1,711.78Original price $1,711.78Current price $1,316.75$1,316.75 - $1,316.75Current price $1,316.75Save 23% -
Original price $1,152.54 - Original price $2,465.61Original price $1,152.54 - Original price $2,465.61Original price $1,152.54$886.57 - $1,896.62$886.57 - $1,896.62Current price $886.57
Bellaby Bedroom Set
Ashley FurnitureGorgeous and modern, this charming bed, dresser and mirror express your farmhouse style. Wispy white finish over replicated oak wood grain infuses...
View full detailsOriginal price $1,152.54 - Original price $2,465.61Original price $1,152.54 - Original price $2,465.61Original price $1,152.54$886.57 - $1,896.62$886.57 - $1,896.62Current price $886.57Save up to 23% -
Original price $991.98 - Original price $1,453.23Original price $991.98 - Original price $1,453.23Original price $991.98$763.06 - $1,117.87$763.06 - $1,117.87Current price $763.06
Binterglen Bedroom Package
Ashley FurnitureAre you a lover of casual contemporary style? Then this bedroom package is perfect for you. The clean, white finish conveys an easy-breezy sensibi...
View full detailsOriginal price $991.98 - Original price $1,453.23Original price $991.98 - Original price $1,453.23Original price $991.98$763.06 - $1,117.87$763.06 - $1,117.87Current price $763.06Save up to 23% -
Original price $1,686.79Original price $1,686.79 - Original price $1,686.79Original price $1,686.79Current price $1,297.53$1,297.53 - $1,297.53Current price $1,297.53
Biscoe Power Reclining Sofa
Ashley FurnitureIf style is the question, then this power reclining sofa is the answer. Its clean-lined profile is beautifully contemporary. High-performance fabr...
View full detailsOriginal price $1,686.79Original price $1,686.79 - Original price $1,686.79Original price $1,686.79Current price $1,297.53$1,297.53 - $1,297.53Current price $1,297.53Save 23% -
Original price $1,326.69Original price $1,326.69 - Original price $1,326.69Original price $1,326.69Current price $1,020.53$1,020.53 - $1,020.53Current price $1,020.53
Blairhurst Dresser
Ashley FurnitureDiscover something exceptional with this dresser. Its impressive silhouette offers a casual traditional aesthetic, embodied by classic-inspired co...
View full detailsOriginal price $1,326.69Original price $1,326.69 - Original price $1,326.69Original price $1,326.69Current price $1,020.53$1,020.53 - $1,020.53Current price $1,020.53Save 23% -
Original price $1,413.76 - Original price $2,205.75Original price $1,413.76 - Original price $2,205.75Original price $1,413.76$1,087.51 - $1,696.73$1,087.51 - $1,696.73Current price $1,087.51
Bolanburg Counter Height Dining Set
Ashley FurnitureWhether your style is farmhouse fresh or country cottage, this dining package is something to savor. Serving up comfort and flair, a two-tone text...
View full detailsOriginal price $1,413.76 - Original price $2,205.75Original price $1,413.76 - Original price $2,205.75Original price $1,413.76$1,087.51 - $1,696.73$1,087.51 - $1,696.73Current price $1,087.51Save up to 23% -
Original price $1,323.97 - Original price $1,564.99Original price $1,323.97 - Original price $1,564.99Original price $1,323.97$1,018.44 - $1,203.84$1,018.44 - $1,203.84Current price $1,018.44
Bolanburg Occasional Table Set
Ashley FurnitureStore, serve and showcase your favorite things with this occasional table set. Its textured antique white finish creates a vintage two-tone look t...
View full detailsOriginal price $1,323.97 - Original price $1,564.99Original price $1,323.97 - Original price $1,564.99Original price $1,323.97$1,018.44 - $1,203.84$1,018.44 - $1,203.84Current price $1,018.44Save up to 23% -
Original price $1,841.58 - Original price $2,774.30Original price $1,841.58 - Original price $2,774.30Original price $1,841.58$1,416.60 - $2,134.08$1,416.60 - $2,134.08Current price $1,416.60
Bovarian Sectional
Ashley FurnitureWhether your vision is clean and contemporary or cozy modern farmhouse, this sectional in a stone-tone neutral upholstery has the corner on style....
View full detailsOriginal price $1,841.58 - Original price $2,774.30Original price $1,841.58 - Original price $2,774.30Original price $1,841.58$1,416.60 - $2,134.08$1,416.60 - $2,134.08Current price $1,416.60Save up to 23% -
Original price $1,445.07Original price $1,445.07 - Original price $1,445.07Original price $1,445.07Current price $1,111.59$1,111.59 - $1,111.59Current price $1,111.59
Burkhaus Dining Server
Ashley FurnitureDressed to thrill, this simply stunning dining server offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated with a...
View full detailsOriginal price $1,445.07Original price $1,445.07 - Original price $1,445.07Original price $1,445.07Current price $1,111.59$1,111.59 - $1,111.59Current price $1,111.59Save 23% -
Original price $1,634.20 - Original price $4,586.96Original price $1,634.20 - Original price $4,586.96Original price $1,634.20$1,257.08 - $3,528.43$1,257.08 - $3,528.43Current price $1,257.08
Burkhaus Dining Room Set
Ashley FurnitureDressed to thrill, this dining ensemble offers a high-design look at a down-to-earth price. Ultra-sleek lines are accentuated with a dark waxy bro...
View full detailsOriginal price $1,634.20 - Original price $4,586.96Original price $1,634.20 - Original price $4,586.96Original price $1,634.20$1,257.08 - $3,528.43$1,257.08 - $3,528.43Current price $1,257.08Save up to 23% -
Original price $1,819.26 - Original price $2,038.32Original price $1,819.26 - Original price $2,038.32Original price $1,819.26$1,399.43 - $1,567.94$1,399.43 - $1,567.94Current price $1,399.43
Cabalynn Bed with Storage
Ashley FurnitureThis queen panel bed with storage sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Your warm and welcoming dispositi...
View full detailsOriginal price $1,819.26 - Original price $2,038.32Original price $1,819.26 - Original price $2,038.32Original price $1,819.26$1,399.43 - $1,567.94$1,399.43 - $1,567.94Current price $1,399.43Save up to 23% -
Original price $1,541.68Original price $1,541.68 - Original price $1,541.68Original price $1,541.68Current price $1,185.91$1,185.91 - $1,185.91Current price $1,185.91
Cabalynn Chest of Drawers
Ashley FurnitureThis chest sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Your warm and welcoming disposition is reflected in the ...
View full detailsOriginal price $1,541.68Original price $1,541.68 - Original price $1,541.68Original price $1,541.68Current price $1,185.91$1,185.91 - $1,185.91Current price $1,185.91Save 23% -
Original price $1,319.90Original price $1,319.90 - Original price $1,319.90Original price $1,319.90Current price $1,015.31$1,015.31 - $1,015.31Current price $1,015.31
Cabalynn Dining Extension Table
Ashley FurnitureThis dining extension table sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Your warm and welcoming disposition is ...
View full detailsOriginal price $1,319.90Original price $1,319.90 - Original price $1,319.90Original price $1,319.90Current price $1,015.31$1,015.31 - $1,015.31Current price $1,015.31Save 23% -
Original price $1,329.45 - Original price $3,083.33Original price $1,329.45 - Original price $3,083.33Original price $1,329.45$1,022.65 - $2,371.79$1,022.65 - $2,371.79Current price $1,022.65
Cabalynn Dining Room Set
Ashley FurnitureThis dining collection sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Charming architectural elements and a light ...
View full detailsOriginal price $1,329.45 - Original price $3,083.33Original price $1,329.45 - Original price $3,083.33Original price $1,329.45$1,022.65 - $2,371.79$1,022.65 - $2,371.79Current price $1,022.65Save up to 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Royal Furniture (Fresno,CA) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.