Consumer Choice
Shop the Consumer Choice collection at Royal Furniture (Fresno,CA) in Fresno, CA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Fresno to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Fresno, CA area. Financing options available.
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Original price $1,939.28 - Original price $2,563.94Original price $1,939.28 - Original price $2,563.94Original price $1,939.28$1,491.75 - $1,972.26$1,491.75 - $1,972.26Current price $1,491.75
Alphons Living Room Set
Ashley FurnitureSincere in its styling, this reclining sofa and loveseat package invites a relaxed sensibility into your space. Its beige upholstery has a universa...
View full detailsOriginal price $1,939.28 - Original price $2,563.94Original price $1,939.28 - Original price $2,563.94Original price $1,939.28$1,491.75 - $1,972.26$1,491.75 - $1,972.26Current price $1,491.75Save up to 23% -
Original price $624.66Original price $624.66 - Original price $624.66Original price $624.66Current price $480.51$480.51 - $480.51Current price $480.51
Alphons Recliner
Ashley FurnitureSincere in its styling, this rocker recliner invites a relaxed sensibility into your space. Its neutral upholstery has a universal appeal, with pul...
View full detailsOriginal price $624.66Original price $624.66 - Original price $624.66Original price $624.66Current price $480.51$480.51 - $480.51Current price $480.51Save 23% -
Original price $933.43Original price $933.43 - Original price $933.43Original price $933.43Current price $718.02$718.02 - $718.02Current price $718.02
Alphons Reclining Loveseat
Ashley FurnitureSincere in its styling, this reclining loveseat invites a relaxed sensibility into your space. Its neutral upholstery has a universal appeal, with ...
View full detailsOriginal price $933.43Original price $933.43 - Original price $933.43Original price $933.43Current price $718.02$718.02 - $718.02Current price $718.02Save 23% -
Original price $1,005.85Original price $1,005.85 - Original price $1,005.85Original price $1,005.85Current price $773.73$773.73 - $773.73Current price $773.73
Alphons Reclining Sofa
Ashley FurnitureSincere in its styling, this reclining sofa invites a relaxed sensibility into your space. Its neutral upholstery has a universal appeal, with pull...
View full detailsOriginal price $1,005.85Original price $1,005.85 - Original price $1,005.85Original price $1,005.85Current price $773.73$773.73 - $773.73Current price $773.73Save 23% -
Original price $466.01Original price $466.01 - Original price $466.01Original price $466.01Current price $358.47$358.47 - $358.47Current price $358.47
O'Phannon Ottoman With Storage
Ashley FurnitureComplete your at-home retreat with this casually chic ottoman. The luxe herringbone chenille upholstery is indulgently plush to the touch. A flip t...
View full detailsOriginal price $466.01Original price $466.01 - Original price $466.01Original price $466.01Current price $358.47$358.47 - $358.47Current price $358.47Save 23% -
Original price $2,175.38Original price $2,175.38 - Original price $2,175.38Original price $2,175.38Current price $1,673.37$1,673.37 - $1,673.37Current price $1,673.37
O'Phannon Living Room Set
Ashley FurnitureComplete your at-home retreat with this casually chic seating package. The luxe herringbone chenille upholstery is indulgently plush to the touch. ...
View full detailsOriginal price $2,175.38Original price $2,175.38 - Original price $2,175.38Original price $2,175.38Current price $1,673.37$1,673.37 - $1,673.37Current price $1,673.37Save 23% -
Original price $1,709.37Original price $1,709.37 - Original price $1,709.37Original price $1,709.37Current price $1,314.90$1,314.90 - $1,314.90Current price $1,314.90
O'Phannon 2-Piece Sectional with Chaise
Ashley FurnitureComplete your at-home retreat with this casually chic sectional with chaise. The luxe herringbone chenille upholstery is indulgently plush to the t...
View full detailsOriginal price $1,709.37Original price $1,709.37 - Original price $1,709.37Original price $1,709.37Current price $1,314.90$1,314.90 - $1,314.90Current price $1,314.90Save 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Royal Furniture (Fresno,CA) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.